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Sex Tape




Sex Tape (R)
Film Reviews: July 24, 2014

07/24/14
By Amy Diaz adiaz@hippopress.com



 Sex Tape (R)

A couple film a night of passion only to have it end up “in the cloud” in Sex Tape, a comedy that offers an argument against syncing.
Annie (Cameron Diaz) and Jay (Jason Segel) are happily-ish married. She’s a stay-at-home mom to their two kids and a blogger on the verge of a big-money partnership, he does something involving music at a radio station that frequently scores him free iPads. They like each other but the busy-ness of daily life frequently leaves them too tired to rekindle the passion that first brought them together. Annie, eager to reconnect, sends the kids to her parents’ house and plans a romantic evening involving sexy underwear and roller skates and, when that fails to get the ball rolling, tequila. When even booze can’t get them out of their heads and into the mood, Annie suggests that they use his new iPad (with really crisp Retina display) to film themselves having sex. Three hours later, as the exhausted couple drifts off to sleep, Annie reminds Jay to delete the movie.
Naturally, he doesn’t, nor does he remember that the software he uses to manage his media automatically syncs all his music and movies to all of his devices, including the iPads he’s given away for free to friends, family and the mailman over the years. When Annie learns of Jay’s mistake, they engage in a frantic search to find all the iPads that could have their movie and to stop a mysterious texter from sending the video to YouPorn, where it will live forever on the Internet and destroy Annie’s mommyblogger reputation.
Sex Tape is an ad for Apple products (woven with a little cautionary tale about third-party software) masquerading as a raunchy sex comedy. (There is at least one comment about how durable the iPad is.) And I would be fine with this, if it didn’t fail so hard at the comedy aspect of the endeavor. It was unlikely that this movie was headed to “this year’s Bridesmaids” territory but with the physical comedy abilities of Segel and Diaz and the goofiness of the premise, there was some potential for it to be a fun, slightly naughty broad comedy — think pay cable sitcom but without the darkness and the cringiness that usually accompanies such animals. Instead, it’s a soggy pile of missed opportunities and writing that features more duds than pops. The movie includes Rob Corddry, Ellie Kemper, Nat Faxon and Rob Lowe, in a kind of great crazypants role — a group that, when put together with Segel and Diaz, makes for a significant amount of comedy talent. But somehow I always felt like I was seeing the scaffolding that could make an R-rated comedy and never the comedy itself. 
Comedy, in movies and even on TV, has a tendency to bring all sex and romance to an end once characters are married. Sex Tape could have been a welcome variation of the raunchy comedy that allowed married adults some The Hangover-style zaniness together, but, having just barely set the mood, the movie promptly falls asleep. D+
Rated R for strong sexual content, nudity, language and some drug use. Directed by Jake Kasdan with a screenplay by Kate Angelo and Jason Segel & Nicholas Stoller, Sex Tape is an hour and 34 minutes long and is distributed by Columbia Pictures. 
 
As seen in the July 24, 2014 issue of the Hippo.





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